News
US: Anheuser-Busch launch new draft system
Anheuser-Busch Brewery has launched a new home draft system called Draftmark. Draftmark beer refills - sold separately - will be available for three draft beers: Budweiser, Shock Top Belgian White, a Belgian-style unfiltered wheat ale; and Bass Pale Ale, an English pale ale.
“Our innovation team is continually experimenting with new beer styles, packaging and concepts, and we’re always looking for the next idea that meets an unmet consumer need,” said Pat McGauley, vice president of innovation at Anheuser-Busch.
written by BeverageManager on 31.12.2011 um 14:26.
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