News
Peroni Nastro Azzurro launches new global campaign
SabMiller is launching a new global campaign for its Peroni Nastro Azzurro brand which takes inspiration from its Italian roots. "Primavera / Estate’ (Spring / Summer) was filmed in and around Lake Como and will appear in cinema and out-of-home. Produced by the global creative agency The Bank, the ad features the Italian recording artist Mario Biondi who recorded the soundtrack to the campaign. Both English and Italian versions of Biondi’s remake of ‘My Girl’ will to available to download on iTunes.
written on 26.04.2011 um 22:10.
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