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Molson Coors brews up a great corporate environment

For the 3,500 employees of Molson Coors Canada, from president and CEO Dave Perkins on down, a corporate framework called Our Brew defines who they are. Our Brew wasn't initiated by the executive branch. Unionized rank and file members put a suggestion forward following the landmark $6-billion US merger in 2005 of Molson Inc.. The company describes Our Brew as a cultural compass that encourages every employee to take ownership in the company and its success. The payoff of this new approach is clear: people say they understand the business better than ever and they're more engaged.

Suzanne Niles, head of human resources at the brewery, who holds the title of chief people officer, says there is a "mystique" that goes with working at Molson Coors. That mystique is what lures the best candidates to want to work here, and it's the culture that we have created that keeps them motivated once they're hired."

written on 24.01.2011 um 05:37.


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