Warsteiner Launches Website Redesign
28.07.10 - Warsteiner, an international premium beer brand, is pleased to announce the launch of its new worldwide website, Warsteiner.com, providing a fresh look to the brand, while still keeping Warsteiner’s historic foothold in the brewing industry. Following this debut in Germany, a subsequent website for the United States will launch July 29, with The Netherlands and Italy also taking place this month.
Kirin Buys Stake in Tiger Beer Maker For $974M
27.07.10 - Kirin, Japan largest beermaker, said Monday it agreed to buy a 14.7 percent stake in the maker of Tiger beer from Singapore government investment fund Temasek for almost $1 billion. Kirin Holdings Co. will buy 205.5 million Fraser & Neave shares from a unit of Temasek Holdings Ltd. for Singapore dollars 1.34 billion ($974 million), it said in a statement.
SABMiller launches Miller Genuine Draft in Colombia
26.07.10 - SABMiller announced that it will be launching its international premium brand, Miller Genuine Draft, in Colombia. Miller Genuine Draft (MGD) is already drunk by consumers in 73 markets around the world and the launch in Colombia will ensure that SABMiller further strengthens its global international premium offering, SABMiller said. Colombia was chosen because its consumers are becoming increasingly cosmopolitan and look for unique and relevant brands with which to associate. In addition, Miller Genuine Draft's smooth and refreshing flavour profile will appeal to local tastes and complement SABMiller's existing portfolio in the country which includes Águila, Águila Light, Club Colombia, Poker, Pilsen, Costeña, Redd's and Peroni Nastro Azzurro.
25.07.10 - MillerCoors LLC's sales volume dropped 2.4% for the quarter ended June 30 from a year ago, the Chicago-based brewer announced Thursday. The sales decline occurred "in a market that remained soft amid ongoing economic pressures," said SABMiller Plc. The London-based brewer owns 50% of MillerCoors, which has a brewery and eastern division headquarters in Milwaukee.
Heineken UK rolls out refresh activity to grow sales
24.07.10 - Leading beer and cider supplier, Heineken UK has started to roll out a refresh of the identities of some of its biggest brands in a bid to
grow the category. Heineken UK has launched major packaging investment across its brand portfolio to help retailers boost profits through merchandising and display. It has pinpointed brand packaging as a major influence in shopper purchasing decisions in the beer and cider aisle; packaging can be an effective way for retailers to create impactful displays which help shoppers to find the big brands easily. Ultimately this means shoppers have a more satisfying shopping experience.
Soccer World Cup makes Bud more popular
22.07.10 - Anheuser-Busch InBev says Budweiser is getting more and more a global icon due to its success of the World Cup marketing program. Budweiser was the seventh time the tournament's official beer, but the first under the company's new formation.AB Inbev wantes Budweiser to be become a worldwide brand like Coca-Cola.
Kempinski opens first 5-star hotel in Yinchuan with an own micro brewery
20.07.10 - Yinchuan's first international five-star hotel in the city, Kempinski Hotel Yinchuan, is bringing remarkable European flair to the local market. The food and beverage offer ranges from the Paulaner Brauhaus Restaurant with homemade beer to traditional Chinese cuisine, the all-day dining restaurant Café Berlin, Lobby Lounge, and Kempi Deli. The hotel is the oanly one with an own inhouse miro brewery in Yinchuan.
BEST Special malts from BESTMALZ / New malt roasting house
19.09.09 - Individually brewed beers reflect the individuality of breweries and the diversity of beer. Many beer specialities increasingly use special malts. As a result of this trend we have decided to build a malt roasting house in addition to the new logistics centre. The new plant will be used to produce many different special malts in small and large batches. Caramel and roasted malts in particular can be produced and supplied with a colour spectrum ranging from 7 to 1,500 EBC (3 to 550 Lovibond) in line with specific customer wishes.
European Code Of Good Trading Practice
01.08.04 - COCERAL, the European association representing the trade in grain, oilseeds, feedstuffs, olive oil, oils and fats and agrosupply, supports the idea and concept of a safety scheme which covers all levels of the feed and food chain.
Spaniards were the first beer brewers
21.10.06 - According to an article in the daily newspaper Periodico of Wednesday 6 October 2004, the ancestors of today’s Spaniards were brewing beer as early as 5 000 years ago. They drank strong beer hundreds of years before wine became popular.
01.10.06 - A Canadian study has found that those who regularly drink moderate quantities of alcohol earn approximately 10% more than those who never drink alcohol.
Beer was invented before bread
01.10.06 - Recent research has dated the invention of beer at 9000 BC.
01.10.06 - Beer contains Silicium, which promotes bones growth and protects against Osteoporosis.
No, alcohol ain’t necessarily good for breast-feeding!
25.05.05 - Folk wisdom has it that a beer or two before giving suck helps lactation. But recent American research suggests that this just “ain’t necessarily so”. Women in fact produce less milk after a few beers, and they need more time to produce the more or less that they do. So, is beer counterproductive as regards milk?
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28.07.10 - Warsteiner, an international premium beer brand, is pleased to announce the launch of its new worldwide website, Warsteiner.com, providing a fresh look to the brand, while still keeping Warsteiner’s historic foothold in the brewing industry. Following this debut in Germany, a subsequent website for the United States will launch July 29, with The Netherlands and Italy also taking place this month. [more]
27.07.10 - Kirin, Japan largest beermaker, said Monday it agreed to buy a 14.7 percent stake in the maker of Tiger beer from Singapore government investment fund Temasek for almost $1 billion. Kirin Holdings Co. will buy 205.5 million Fraser & Neave shares from a unit of Temasek Holdings Ltd. for Singapore dollars 1.34 billion ($974 million), it said in a statement. [more]
26.07.10 - SABMiller announced that it will be launching its international premium brand, Miller Genuine Draft, in Colombia. Miller Genuine Draft (MGD) is already drunk by consumers in 73 markets around the world and the launch in Colombia will ensure that SABMiller further strengthens its global international premium offering, SABMiller said. Colombia was chosen because its consumers are becoming increasingly cosmopolitan and look for unique and relevant brands with which to associate. In addition, Miller Genuine Draft's smooth and refreshing flavour profile will appeal to local tastes and complement SABMiller's existing portfolio in the country which includes Águila, Águila Light, Club Colombia, Poker, Pilsen, Costeña, Redd's and Peroni Nastro Azzurro. [more]