News
Heineken launches redesigned bottle in duty free
Heineken's duty free division has announced the global roll-out of its new beer bottle, completing the redesign of its international brand packaging. The restyling aims to streamline the visual identity and make the Heineken brand even more consistent and recognisable in all 170 markets worldwide where it is sold. The new bottle comes in different volume sizes and is available in duty free at the beginning of 2011 and across the rest of the world by 2012.
Link: http://www.moodiereport.com/document.php?c_id=31&doc_id=26179
written on 08.01.2011 um 10:45.
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