Beer Malt Specialmalt Caramel Black Brewery Malthouse BEST Organic Kosher Job Roasted Whiskey Malting Barley

News

News

German beer-maker Erdinger markets no-alcohol brew as regenerative sport drink

Erdinger is promoting its alcohol-free beverage as a sports drink. The company describes its drink as an isotonic beverage with natural regenerative powers that help athletes recover from a workout. In other words, it's carbohydrate-rich refreshment without the alcoholic buzz of beer or the jitters caused by some energy drinks. Several top athletes from Europe quaffed the beverage from giant mugs on the podium at the World Cup biathlons held this month in northern Maine

written on 22.02.2011 um 21:51.


[overview]