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Diageo to Buy Ethiopian Brewer for $225 Million

Diageo Plc (DGE), the world’s largest distiller, agreed to buy Ethiopia’s state-owned Meta Abo Brewery for $225 million after outbidding SABMiller Plc and Heineken NV. Diageo, which makes Guinness stout, will expand Meta Abo and introduce new products, Wondafrash Assefa, a spokesman for Ethiopia’s Private and Public Enterprises Supervising Agency, said today by phone from Addis Ababa. SABMiller, the world’s second-biggest brewer by volume, bid $190 million for the asset, and Heineken offered $188 million, he said.

written on 03.10.2011 um 12:17.


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