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China's malting barley imports could jump 50%
China's imports of malting barley may jump by up to 50% this year as its brewing industry – the world's biggest – returns to higher consumption rates after a push into low-alcohol beers aimed at women drinkers. The Canadian Wheat Board, one of the world's biggest sellers of the grain, has pegged China's malting barley imports at 1.6m-1.8m tonnes, compared with 1.2m tonnes last year.
Link: http://www.agrimoney.com/news/chinas-malting-barley-imports-could-jump-50percent---1426.html
written on 06.03.2010 um 13:06.
[overview]
Warsteiner Launches Website Redesign
28.07.10 - Warsteiner, an international premium beer brand, is pleased to announce the launch of its new worldwide website, Warsteiner.com, providing a fresh look to the brand, while still keeping Warsteiner’s historic foothold in the brewing industry. Following this debut in Germany, a subsequent website for the United States will launch July 29, with The Netherlands and Italy also taking place this month. [more]
Kirin Buys Stake in Tiger Beer Maker For $974M
27.07.10 - Kirin, Japan largest beermaker, said Monday it agreed to buy a 14.7 percent stake in the maker of Tiger beer from Singapore government investment fund Temasek for almost $1 billion. Kirin Holdings Co. will buy 205.5 million Fraser & Neave shares from a unit of Temasek Holdings Ltd. for Singapore dollars 1.34 billion ($974 million), it said in a statement. [more]
SABMiller launches Miller Genuine Draft in Colombia
26.07.10 - SABMiller announced that it will be launching its international premium brand, Miller Genuine Draft, in Colombia. Miller Genuine Draft (MGD) is already drunk by consumers in 73 markets around the world and the launch in Colombia will ensure that SABMiller further strengthens its global international premium offering, SABMiller said. Colombia was chosen because its consumers are becoming increasingly cosmopolitan and look for unique and relevant brands with which to associate. In addition, Miller Genuine Draft's smooth and refreshing flavour profile will appeal to local tastes and complement SABMiller's existing portfolio in the country which includes Águila, Águila Light, Club Colombia, Poker, Pilsen, Costeña, Redd's and Peroni Nastro Azzurro. [more]
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