News
Carlsberg to launch new beer brand in Bulgaria
Carlsberg Bulgaria has officially introduced its new branded dark beer called "Shumensky Тemno”. The product will appear in the local market in early November in PET bottles with 0,5 and 2 litres volume. The new drink, according to the company, will be positioned for the middle-price segment of the market. At the same the company will suspend the production of another drink of the same line "Shumensky Cherveno" due to the low demand for the product.
Link: http://foodbizdaily.com/articles/93430-carlsberg-to-launch-new-beer-brand-in-bulgaria.aspx
written on 24.10.2009 um 12:30.
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