News
Carlsberg India appoints Saatchi & Saatchi as communication partner
Carlsberg India Pvt Ltd has recently appointed Saatchi & Saatchi, Delhi as its communication partner. As part of the mandate, Saatchi & Saatchi will handle all communication development for the Carlsberg and Tuborg beer brands in India. The association between Saatchi & Saatchi and Carlsberg globally dates back to the 1970s, when Carlsberg’s tagline ‘Probably the best beer in the world’ was created by the agency for the UK market.
Link: http://www.exchange4media.com/e4m/news/fullstory.asp?Section_id=45&News_id=43753&Tag=36247
written on 10.10.2011 um 06:03.
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