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Budweiser unveils its biggest-ever on-pack promotion for the World Cup

Budweiser, Official Beer of the 2010 FIFA World Cup South Africa™, today unveiled its largest ever on-pack promotion: Predict & Win.

Running across 10 million packs in the UK, Predict & Win will support Budweiser's 2010 FIFA World Cup South Africa™ sponsorship by engaging and bringing new and seasoned fans together to celebrate the greatest tournament on earth. James Watson, Marketing Director, Budweiser Western Europe said: "We're celebrating our official sponsorship of the 2010 FIFA World Cup South Africa™ with our largest ever on-pack promotion designed to engage consumers in the run up to and during the tournament.

written on 07.04.2010 um 18:39.


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